Protiviti Holiday Campaigns
Through my role as Graphic Designer at Protiviti, I designed various holiday campaigns as well as celebratory visual systems for social media.
These types of projects allowed for some creative freedom with illustration and visuals, while keeping within the brand guidelines.
Holiday Campaign 2024
Typically, the holiday campaign consisted of a physical card as well as a digital email template. The cards were set up as a self-service template within Canva, so that global offices could choose their standard card size depending on their region, color preference (red or blue), and add their own custom messaging.
The holiday campaign was awarded a GDUSA American Graphic Design Award in 2024.
Below the awarded designs featured below, are the other unselected concepts I designed and presented for 2024.
Holiday Campaign 2022
The 2022 Holiday campaign was targeted to showing business partners the enterprise’s appreciation. The concept was based on telling the story of the enterprise and illustrate the client journey. The animation takes a global journey to represent all of the regions in which the enterprise operates in, with the employees working together or waving hello along the way.
For visuals, the idea was supposed to be storybook, animated as if it were papercut artwork. Illustrated the scenes for our in-house animator to bring to life with motion graphics.
The card and other campaign assets used the closing frame, an agnostic celebratory visual that could represent all global regions. The video animation was awarded a GDUSA 2022 In-House Design award.
Animator: Ramandeep Singh
Art Directors: Brooke Dean, Ryan Dahlheim
