Protiviti’s 2025 Campaign for
American Banker’s Most Powerful Women in Banking
Design to promote Protiviti’s Diamond Sponsorship for the annual Most Powerful Women in Banking conference and gala, hosted by American Banker. The campaign features a variety of deliverables leading up to the event, including: email invitation, landing page design, social media templates, 2-page spread for the event program, sticker for the attendee gift pack, and video showcase.
Role: Designer / Year: 2025 / Company: Protiviti, Brand & Creative Studio
Awards
GDUSA American Graphic Design Awards 2025, Integrated Marketing Campaigns
ANA Masters of Marketing B2 Award
Moodboard & Direction
Bold typography, minimal design
Typographically forward campaign with minimal visuals, exuding confidence and strength.
concepting
campaign concepting
& video storyboarding
Initial concepts featured 2-page print spread options to determine direction, along with storyboarding for the video showcase for the Gala & LinkedIn.
final deliverables
campaign
& video showcase
Examples of some of the final campaign deliverables, including the 2-page print spread, landing page hero, social media post and video, which was presented at the Gala as well as Protiviti’s social media channels.
Landing page hero animation
Diamond Sponsorship video featured at the Gala as well as Protiviti social media.
Full Project Credits:
Designer: Brin Azzarello Videographer: Ramandeep Singh
Art Director: Brooke Dean Creative Director: Ryan Dahlheim
Project Manager: Lewis Hawkins Account Manager: Craig Batty
Stakeholders: Ally Smith, Karina Gastevich
Full Project Credits:
Designer: Brin Azzarello
Videographer: Ramandeep Singh
Art Director: Brooke Dean
Creative Director: Ryan Dahlheim
Project Manager: Lewis Hawkins
Account Manager: Craig Batty
Stakeholders: Ally Smith, Karina Gastevich
