Protiviti’s 2025 Campaign for
American Banker’s Most Powerful Women in Banking

Design to promote Protiviti’s Diamond Sponsorship for the annual Most Powerful Women in Banking conference and gala, hosted by American Banker. The campaign features a variety of deliverables leading up to the event, including: email invitation, landing page design, social media templates, 2-page spread for the event program, sticker for the attendee gift pack, and video showcase.

Role:  Designer   /  Year: 2025   /   Company:  Protiviti, Brand & Creative Studio

print design
concepting
digital
video storyboarding
print design
concepting
digital
video storyboarding

Awards

GDUSA American Graphic Design Awards 2025, Integrated Marketing Campaigns
ANA Masters of Marketing B2 Award

Moodboard & Direction

Bold typography, minimal design

Typographically forward campaign with minimal visuals, exuding confidence and strength.

concepting

campaign concepting
& video storyboarding

Initial concepts featured 2-page print spread options to determine direction, along with storyboarding for the video showcase for the Gala & LinkedIn.

final deliverables

campaign
& video showcase

Examples of some of the final campaign deliverables, including the 2-page print spread, landing page hero, social media post and video, which was presented at the Gala as well as Protiviti’s social media channels.

Landing page hero animation

Diamond Sponsorship video featured at the Gala as well as Protiviti social media.

Full Project Credits:

Designer: Brin Azzarello    Videographer: Ramandeep Singh
Art Director: Brooke Dean    Creative Director: Ryan Dahlheim
Project Manager: Lewis Hawkins    Account Manager: Craig Batty
Stakeholders: Ally Smith, Karina Gastevich

Full Project Credits:

Designer: Brin Azzarello
Videographer: Ramandeep Singh
Art Director: Brooke Dean
Creative Director: Ryan Dahlheim
Project Manager: Lewis Hawkins
Account Manager: Craig Batty
Stakeholders: Ally Smith, Karina Gastevich

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